MRM Franchise Feed: MacKenzie River Celebrates 25 with Rapid Growth and Crazy Pita Eyes National Expansion

26 Min Read By MRM Staff

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise environment.

Send news to Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com.

No Stopping the Flow for MacKenzie RiverMacKenzie River is following up on a strong 2017 by kicking off its 25-year anniversary with a robust development plan. In the first quarter the brand will have two new restaurants under construction with more locations to come throughout the year.

In April, on the brand’s silver anniversary month, MacKenzie River will introduce a Throwback Menu featuring some menu items from the past; and on April 15, 2018 there will be a special menu featuring prices from 1993, the year the chain started in Bozeman, MT. 

“The month of April is all about celebrating our brand culture and heritage.  This will be a fun month for our team members and guests as we bring back some menu items and prices from the early days,” said Brad Ridgeway…