January 13, 2026

33 Min Watch Video

Lifting Up to a New Level

By MRM Staff

When Matt Swank purchased Lena’s Pizza in Fredonia, New York, his first challenge was dealing with the brand’s legacy, while wanting to put his own mark on the business.  “We faced the challenge of making sure our existing customers knew we were keeping the product the same historical product for which we had become known,” he told Modern…

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